TV Blog Writer Cuts Cord

If the intersection of television and technology is among your interests, you might be familiar with general TV blogs like TVtechnology, The Tech Beat, and the oh-so originally named Television + Technology Blog.

One television blog out of Colorado, however, is doing its reporting on the local level in America.

TV Tech News is written by Andrew Dodson, technology editor for NewsCheckMedia. As you can tell by my pithy summaries below of recent topics covered, the content offered is highly attuned:

• A Springfield, Missouri TV-affiliate’s use of Single-Frequency Networks
• Netflix gains a better tool for video transcoding
• A Denver, Colorado’s TV-affiliate’s use of GoPro cameras for live broadcast
• A Montana TV-affiliate gets a High-Definition news set
• Young Broadcasting Co.’s new user-friendly production system

What first brought TTN to our attention is Dodson’s recent post about cutting the cord on his satellite TV service, and the financial analysis that led him to that decision. Some of his reasons for doing so— “tired of paying a high bill,” “HD looks better over-the-air,” and “never watch a majority of the digital channels,”—sounded a lot like many of our customers.

Cutting the cord with a Mohu Leaf

Cutting the Cord with A Mohu Leaf

It’s interesting to see television blogs like Dodson’s show how industry companies use new technologies to deliver value to their customers—things like mobile boosters for news trucks or online/broadcast ad cross-analysis. These improvements show how broadcast companies in particular are making television faster, crisper, richer in content and increasingly better in picture quality.

Take Sony’s decision to broadcast several games of the 2014 FIFA Confederations Cup using high-resolution 4K technology. 4K means that 4,000 pixels are used for horizontal resolution, resulting in extremely fine detail, making the quick movements and vibrant colors of an international soccer match that much easier for your eye to see.

A cable line will compress that resolution, meaning that all the fancy resolution won’t necessarily show up on your HD TV. But if you’re using a high-quality antenna, like, say, the Mohu Leaf, no compression of the HD signal occurs, and you get to see the match in its purest original resolution.

All the more reason to switch over to Mohu!

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